The world of MotoGP is abuzz with excitement as all eleven teams gear up for the launch of their 2025 motorcycles and liveries. This annual unveil typically stirs considerable hype among fans and industry insiders alike, setting the tone for an exhilarating season ahead. Scheduled to kick off on March 2 in Buriram, Thailand, pre-season events will take place in January and February, with a particular emphasis on Southeast Asia as a strategic market for manufacturers. While most teams opt for launches in the region, a few will remain loyal to their European roots, and Trackhouse Racing will host its unveiling in North America, highlighting the diverse approaches to marketing in the globalized world of motorcycle racing.
The Launch Schedule: Who, When, and Where
Navigating through the busy calendar, the first to unveil its new livery will be Trackhouse on January 14. The American team, having shifted gears from NASCAR to MotoGP, is entering its second season with reigning Moto2 champion Ai Ogura joining Raul Fernandez. Following a significant redesign in 2024, there’s speculation that the partnership with Gulf Oil could herald another fresh new look, building on a relationship that already signals a move towards revitalized branding.
On January 16, Aprilia will follow suit in Milan, showcasing its 2025 RS-GP bike. A pivotal launch for the Italian brand, it marks the arrival of reigning champion Jorge Martin, paired with experienced racer Marco Bezzecchi. Martin’s potential number change—whether he sticks with his iconic #89 or dons the number one plate—adds an interesting twist to the unveiling.
Gresini, set to reveal its machines on January 18 in Imola, promises to ignite buzz within its fanbase. Alex Marquez remains with the team for a third season alongside newcomer Fermin Aldeguer, both preparing to ride the latest Ducati models.
Ducati’s launch at the Madonna di Campiglio ski resort on January 20 will be another milestone, with Francesco Bagnaia returning to lead the team and the addition of MotoGP heavyweight Marc Marquez stirring considerable attention. Marquez’s debut in full Ducati gear will mark a significant moment in MotoGP history, given his illustrious career up to this point.
KTM’s unveiling on January 30 at Sepang carries its own weight. The team has recently weathered challenges, including entering self-administration, yet remains steadfast as it prepares the 2025 RC16. Rising star Pedro Acosta will step up to the factory squad to partner with Brad Binder, showcasing the brand’s commitment to nurturing young talent despite tumultuous times.
Tech3 will join KTM for a joint launch, promoting its brand focus as it transitions its lineup to include Maverick Viñales and Enea Bastianini from the formidable Aprilia and Ducati camps. This strategic hire underscores a desire for competitive prowess as the Pierer Mobility Group shifts its attention back to KTM branding.
Yamaha’s session in Malaysia on January 31 represents another highlight, with veterans Fabio Quartararo and Alex Rins dazzling the crowd at a luxurious W Hotel launch. As one of the manufacturers furnished with concession privileges, Yamaha’s speed in testing turns heads and could provide an advantage early in the season.
Pramac will further expand its presence on January 31, ceremoniously transitioning from a longstanding alliance with Ducati to a new partnership with Yamaha. With top-tier machinery and sponsorships from companies like Prima and Alpine, Pramac’s future looks promising.
The final big reveal from Honda on February 1 in Jakarta signals the end of an era, as the manufacturer parts ways with Spanish oil giant Repsol and pivots toward a revitalized color scheme—red, white, and blue—as the foundation of its factory RC213Vs.
Lastly, LCR’s launch on January 8 in Sepang will present its dual-livery approach, featuring Johann Zarco and rookie Somkiat Chantra sporting distinct designs in collaboration with Castrol and Idemitsu.
Bringing Fans Closer to the Action
A special event in Bangkok on February 9 aims to engage fans more directly, with all 22 MotoGP riders presenting their 2025 machines. This grand reveal amplifies excitement among Thai fans and serves as a crucial promotional venture, underscoring MotoGP’s growing market in Southeast Asia.
This year’s reveals not only highlight the racing machines’ aesthetics and technological advancements, but they also solidify MotoGP’s positioning as a global sport. Excitement heats up as teams and brands endeavor to capture the hearts of enthusiasts and reflect the series‘ evolution leading into the 2025 racing season.
As the noise of the engines roars and the tension builds, fans can hardly contain their anticipation for what the upcoming season will bring—speed, innovation, and the remarkable stories that unfold on two wheels.
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